Smudgepot Services

I organize content, create copy, and design websites to market your growing business.

That way you can focus on doing what you love.

BRAND MESSAGING

A major key in building a successful brand is implementing language that clearly and consistently shares information most valuable to your customers.

 

Whether you need help coming up with a name for your business, or you’re seeking messaging guidelines that communicate both your business objectives and the value you offer to your clientele, I’ll help you craft language that resonates with your target audience, and turn them into loyal customers.

Brand Messaging might include...

  • Business Naming

  • Slogans + Taglines

  • Messaging Guidelines

  • Website Home Page Copy

 

COPYWRITING

I’ve said it once, and I’ll say it again: content is currency. And these days, creating and sharing valuable content is the #1 way businesses connect with their audience online. It's that connection that allows them to grow.

 

From creating magnetic copy for your website’s home page to building an entire blog full of engaging posts that your audience will appreciate (and that search engines will index), copy is the crowned jewel of the online world. And wouldn't ya know it? Copywriting is my favorite type of work.

Copywriting might include...

  • Website Copy

  • Email Copy

  • Sales Call Scripts

  • Blog Posts

  • Case Studies

  • E-Books

  • Marketing Video Scripts

  • Pitch Books

  • Press Releases

 

WEB DESIGN

You shouldn’t spend a boatload of cheddar on a website that doesn’t communicate your value or generate sales — even if it looks really, really pretty.

 

With experience in graphic design, photography, and copywriting, I have the unique set of skills to intelligently design a website that will not only look great (we're talking really, really pretty), but also deliver the results you want. 

Web Design might include...

  • Website Analysis

  • Website Design

  • Website Refresh

  • Website Wire-framing

  • E-commerce Design + Implementation

 

Here's The Drill, Jill:

1.

Start a project.

Click on the button below to fill out a short form about your marketing wants and needs.

2.

Talk strategy.

We'll chat and discuss the best course of action for your specific business.

3.

Execute and see results.

I'll keep working and tweaking until we achieve our goals. Then...I'll buy us champagne!